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#GivingTuesday, Save-The-Date Dec. 1

Text transcription: Giving Tuesday, December 1, 2020
 
Save-the-Date, #GivingTuesday is December 1. #GivingTuesday has become an important strategy to raise money to support your program and projects. Last year $29,398 was raised statewide across all UC Master Gardener counties to support the impactful work taking place across every day by volunteers. 

It is time to start planning! Visit our sample landing page, #UNselfie download templates and social media memes, email templates, and more for you to use as an inspirational jumping point.

#GivingTuesday Resources will be available for you to use:

All the tools you need to create a successful social media campaign will be included in a “Campaign-In-A-Box!” Here is the link: https://ucdavis.box.com/s/vy43x27u46kjd7wlsguf5kz6r46a1ym2 (resources to be added by Development by Nov. 1).  

Inside the “Campaign-In-A-Box!” you will find:

  1. The Editorial Calendar – this includes the date, copy, graphic, and links so you can schedule your posts. Be sure to personalize the RED copy for your county/program.
  2. Graphics – these are the graphics that are assigned to social media posts and emails. PLUS, there are a few logo assets if you'd like to create custom graphics with your own photos.
  3. Email templates – these are messages ready for you to personalize and send out to your contacts.

I am excited to continue growing the #GivingTuesday movement and support for the incredible work happening in your counties. Please let me know if you have any questions or need additional support.

Looking forward to seeing all of the #UNselfies and fun posts on #GivingTuesday!

Questions? Comments

Melissa Womack
Statewide Marketing Coordinator
mgwomack@ucanr.edu